OUGD504 Design for print: Chronologies of print

OUGD504

DESIGN FOR PRINT

CHRONOLOGIES OF PRINT

CHRONOLOGIES OF PRINT

HOW PRINT CHANGED THE WORLD

If something is printed we believe it is true and correct – although we are more media savvy now.

Standardises information

Documentation. Communication. Reproduction.

200AD

Woodcut

East Asia

Bulks expensive stock

1400AD

European print

650AD

China

Book

Religion – Buddhism

Maps

Japanese

Woodblock

2000AD

Communication. Reproduction. Documentation.

Knowledge is power

1000AD

First movable type

1450

Guttenberg Press

Literacy boomed

Beginnings of the class divide

Trickle down theory

Nationalistic

15^th – 18^th Century

Production of printed books boomed

Fueled by countries with formulated religions

Same time as scientific boom

Everything becomes visual

Glyphs developed through laziness

Text & communication

Marshall McLuhan

-       Medium is the message

-       1911-1980

-       New technologies

Individuality

Democracy

Capitalism

Nationalism

Linotype

1884

Line casting

Revolutionised the printing press

Development of keyboard and technology

Linotype: The Film 

1^st etching

Religious theme

Suits of armour

Mass communication

Moulin Rouge

Lithography

Not supposed to be attractive

Advertising

William Morris

Victoriana

Excess

Asian influences (middle-eastern)

1917

Crafts movement

Propaganda

War changed everything

1936 – Spanish civil war

1941 – War poster

1930 – Modernism – Mondrian

German reform

Propaganda

Clean

2 colour separation

Versatile

1930s poster

Clean lines

‘Keep your teeth clean’

Communication. Reproduction. Distribution.

Daily Star

-       Propaganda

-       Anti-Muslim

-       Believed

Andre the Giant

7 ft 4

Afraid of snakes

Fight with Jake ‘The Snake’ Roberts

Lost all support and respect

Shepard Fairey

“Street artist”

‘Andre the Giant has a posse’

Obey

Community

Low Fi

Obama Print

-       Print changed the world